Laugh is a space where we connect brands and fans.

0

loading

EA Sports | Natanael Cano

year

2024 - 2024

deliverables

  • spot

FC25 Soundtrack | EA Sports & Spotify x Natanael Cano

We went to Mexico City to present the new FC25 Soundtrack, in a collaboration between Spotify and EA Sports. To do this, we decided to recreate the artist’s intimate space before a show—how they feel, what they do, what inspires them, what moves them, and what their pre-show rituals are.

We managed to do all of this in record time during a two-hour shoot with Natanael Cano.The content became the most viewed in the history of the @easportsfclatam account, and the news about this release reached every corner of Mexico.

sticker
gallery image 0
gallery image 1
gallery image 2
gallery image 3

"The philosophy behind this jersey is: If you want it, you can achieve it."

Natanel Cano