year
2023 - 2023
deliverables
- spot
Official means we can do everything.
And we mean EVERYTHING.
We ripped up the rule book. Because copy-paste football isn’t our game. While other bookies’ adverts follow the usual formula of nameless jerseys and slo-mo bicycle kicks, we went bigger and bolder. Much bolder. Bplay became the official home of the LPF—because real football deserves the real stage. And here, anything can happen.
We had the opportunity to make a unique content for bplay in which we were able to show all the passion that exists around Argentine soccer.
Ignacio Bernardo