
year
2022 - 2022
deliverables
- coverage
Laugh in Qatar 2022 World Cup
Brand coverage of the 2022 FIFA World Cup in Qatar for Corona México.
Under one clear message: México Manda.
Documenting the Mexican experience at the World Cup with daily content, fan stories and on-the-ground moments.
Strategic content rollout for Corona Mexico’s presence in Qatar, rooted in national pride and cultural leadership.


